HR Booklet

A digital booklet created for recruiting and onboarding purposes to walk candidates through a quick company overview and the benefits they can expect from working at the company.

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Senior Show

These are the pieces created for my senior show MLB: Major League Branding, in support of my thesis

“The use of evolving technology as an ad delivery method and younger generations embracing the new technology has directly led to the evolution of sports marketing from a minor regional promotion to multi-mode content delivery systems for a comprehensive marketing and branding solution.”

Season Tickets
Season Tickets

Mockup of season tickets that would be used to get into the game.
Cinemagraph
Cinemagraph

Cingemagraph gif that could be posted on social medias for the team.
Poster
Poster

Promotional poster featuring a player on the team.
Keychains
Keychains

Laser-engraved baseball keychains that the team could sell in-stores, online, or at the field.

Pocket Schedule
Pocket Schedule

Creation of a pocket schedule that the includes all the team’s games for the season, the times, and locations.
Pocket Schedule - Fold Out
Pocket Schedule - Fold Out

Creation of a pocket schedule that the includes all the team’s games for the season, the times, and locations.
Game-Day Programs
Game-Day Programs

Game-Day Program design that would display the roster for each team playing, an advertisement for an upcoming kid’s camp hosted by the team, in addition to folding out to a useable scorecard for those who wish to score their own game.
Game-Day Program - Roster Side
Game-Day Program - Roster Side

Game-Day Program design that would display the roster for each team playing, an advertisement for an upcoming kid’s camp hosted by the team, in addition to folding out to a useable scorecard for those who wish to score their own game.
Game-Day Program - Fold Out
Game-Day Program - Fold Out

Game-Day Program design that would display the roster for each team playing, an advertisement for an upcoming kid’s camp hosted by the team, in addition to folding out to a useable scorecard for those who wish to score their own game.
Game-Day Program - Advertisement
Game-Day Program - Advertisement

Game-Day Program design that would display the roster for each team playing, an advertisement for an upcoming kid’s camp hosted by the team, in addition to folding out to a useable scorecard for those who wish to score their own game.
Stickers
Stickers

Die-cut stickers to promote the brand and team.
Beer Mugs
Beer Mugs

Laser-engraved beer mugs that fans could purchase at the games.
Beer Mugs
Beer Mugs

Laser-engraved beer mugs that fans could purchase at the games.
Beer Mugs
Beer Mugs

Laser-engraved beer mugs that fans could purchase at the games.
Beer Mugs
Beer Mugs

Laser-engraved beer mugs that fans could purchase at the games.
In-Game Giveaway
In-Game Giveaway

A give-away mini stick that fans would get after participating in the games between innings.

Wawona Email Marketing

This is a mockup of the email blast created for Wawona. The intent of the E-Blast was to promote frozen fruits to restaurants.

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Bongards Email Marketing

This is a mockup of the email blast created for Bongards. The intent of the E-Blast was to promote their product catalog and drive people to their restaurant resources.

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